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Case studies

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Services
Industry
Female athlete standing on a first-place podium, holding a trophy in one hand and a water bottle in the other.

GEM AU | Made to Move Brand Campaign

Service Creative Production

Athletic Black man in blue shorts sits on a white studio floor, stretching his legs, wearing blue mirrored sunglasses; a grooming product bottle stands nearby.

Gem partnered with The Concierge Agency to develop a campaign platform built around a simple reframe: deodorant is not a utility, it is a ritual.

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Woman in a pink sweater applies lip product in a pink-tiled bathroom, looking into a wavy-mirrored mirror while holding two cosmetic tubes.

The Breakout Hack | Beauty Brand Campaign

Service Creative Production

Smiling woman in a white top holding a pink bottle of body lotion against a pink tiled background.

The Breakout Hack partnered with The Concierge Agency to develop a campaign platform rooted in a simple truth: breakouts don't stop at the face. And neither does skin care.

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Woman in a tan oversized jacket, black leather shorts, and black knee-high heeled boots standing in profile against a brown wall.

SHELLY SHEN Footwear | Primal Instinct Campaign

Service Creative Production

Woman in a mauve sleeveless outfit sits on a green carpet, leaning against a wooden wall with legs extended and brown knee-high boots.

Shelly Shen partnered with The Concierge Agency to develop a campaign platform rooted in a single truth: confidence is instinctive, and style is how she expresses it.

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PR agency Australia behind Tyra Banks’ SMiZE & DREAM launch, delivering cultural storytelling, earned media and national buzz.

Tyra Banks | SMiZE & DREAM Australia Launch

Service Communications

PR agency Australia behind Tyra Banks’ SMiZE & DREAM launch, delivering cultural storytelling, earned media and national buzz.

When Tyra Banks chose Australia as the launch market for SMiZE & DREAM, the brief wasn’t to announce a store — it was to introduce a new chapter. One that felt unexpected, earned, and culturally embedded long before a commercial message ever landed.

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